Personal brand

As your personal stylist, My Image Consultant can work with you to create your unique image that reflects your personality, your goals and your lifestyle. Your "Personal Brand" is what gets you noticed and remembered and affects the way that others relate to you. It's about marketing yourself in the best possible light.
We can all learn from big companies and their use of branding, it is everywhere, a big swoosh on your trainers, a big red flying Kangaroo on the tail of the plane, the distinctive logo on every motor vehicle. If you want to be a marketable commodity you also need a brand, a Personal Brand. Me Inc.
Part of that brand is the way you look and the way you carry yourself, you are a walking advertisement for Me Inc.
What we can do, at My Image Consultant, is make sure that what you are portraying to the world is you in your best possible light.
The initial consultation focuses on your personality, your current circumstances and your aspirations in order to establish a plan to create a “Personal Brand” that will help you to achieve your goals.
Personal Branding is a combination of what styles and colours you wear, your hairstyle, and the way you carry yourself.
It is important that your “Personal Brand” reflects the real you, so the first thing we do is go through a personality assessment in order to find out who the real you is. This amazing process leaves us with your Style Words, a set of words that describes the real you to a T.
The second stage will be a colour analysis to discover what colours contrast levels and fabric textures are going to suit your complexion the best, we then cross reference these colours with your Style Words, which helps us to further refine your colours.
After that we will do a body type analysis so that we fully understand what style of clothes will look best on you, once again we cross reference this against your style words to ensure you are wearing the styles that suit your body and your personality.
Once we have completed the initial analysis stage we will need one or two elements that will make you stand out from everyone else, something that people will remember you by. For Annalisa it is her long hair, for you it may be your dazzling smile, your penchant for wearing vests, or even the unusual glasses you wear. These elements must agian fit in with your style words to ensure everything you wear is sending the same message.
Once we are armed with this information your personal brand will start to emerge and we will have the basis of an image to work with.
We will define each element of your personal brand so that you are armed with a clear idea of how to build your image. Annalisa will then either take you shopping for 2 hours to get you started on the right foot or go into your wardrobe to put outfits together for 2 hours.

TESTIMONIAL

Dear Annalisa, 
Thank you for all of your help in developing my own personal style.  I've had many positive comments on the new clothes we bought together, and I've also had positive feedback on the clothes I already had, once you made me aware of the best combinations to wear them in.  You enabled me to gain the confidence to wear clothes already in my wardrobe that I was never quite sure how to match and wear. 
 
Thank you for answering my many subsequent questions - you answered them all in a timely fashion with genuine and constructive answers which often went beyond 'just answering' the question.

Kind regards,
Andrew D 20/4/2010